Marble - Elections Made Easy
At Assutech, we embarked on a transformative project called Marble in collaboration with our esteemed client, Gambia Participates. Marble aims to revolutionize access to credible election information, empowering citizens with comprehensive, up-to-date data. Through this innovative cross-platform app for Android and iOS coupled with a Web App for app content management, users can easily access information on past certified presidential, parliamentary, and local government elections, including candidate participation, total votes cast, constituency-wise voting, regional voting trends, and general details about registered political parties in The Gambia. On election day, users can stay informed with live-certified election results. Marble also provides election guides, FAQs, and essential information on voting, ensuring users have the knowledge they need. To enhance the excitement of election day, users can share the "I Vote Sticker" on social media, spreading their enthusiasm with friends and family. Marble is revolutionizing the electoral landscape, empowering citizens to engage actively and make informed choices during elections.
Through the pursuit of these goals, we aim to empower citizens, foster informed decision-making, and promote active participation in the electoral process. Marble represents a significant step towards transforming how election information is accessed and utilized, empowering individuals to engage meaningfully in shaping the democratic future of The Gambia.
Subjecting Information Overload to User Experience Design
As we embarked on revolutionizing access to credible election information through the cross-platform Marble app, we encountered various challenges that demanded innovative solutions. These challenges encompassed complex data integration, ensuring data accuracy and verification, managing user trust and credibility, addressing technological scalability, and optimizing the user experience. Let's delve into these challenges, which required meticulous planning and strategic approaches to ensure the successful development and deployment of Marble, transforming the way citizens engage with election information in The Gambia.
A Cross-Platform Mobile App for Android & iOS
The Marble project presented a comprehensive solution to revolutionize access to credible election information through a multi-faceted approach. We developed cross-platform mobile applications for both iOS and Android, ensuring widespread availability and accessibility to a wide range of users. In addition to the mobile apps, a robust web application was created, enabling Admins to input data into the system. Leveraging growth hacking techniques, strategic marketing campaigns were employed to increase app downloads and user engagement, resulting in an unprecedented surge in popularity during the election month. To address scalability challenges, our team swiftly optimized the app's infrastructure, scaling up servers and implementing robust techniques to accommodate the increased user traffic. Through continuous updates and improvements, we ensured data accuracy and verification, maintaining user trust and credibility in the information provided by Marble. The user experience was enhanced through an intuitive and user-friendly interface, enabling citizens to effortlessly access comprehensive data on past certified elections, candidate information, and voting statistics. Marble's impact extended beyond data provision, empowering voters with knowledge through election guides, FAQs, and the ability to share their enthusiasm with the "I Vote Sticker" on social media platforms. The Marble project successfully delivered a transformative solution, establishing a new benchmark in the accessibility and reliability of election information, and empowering citizens to actively participate in shaping the democratic process in The Gambia.
Hybrid of Agile and Lean Software Development Processes
We embrace the core principles of Agile software development, such as iterative development, frequent customer collaboration, and adaptive planning - for swift response to changing requirements and provide incremental value delivery.
We involve our clients in every stage of the development process, ensuring that their requirements are met and their expectations are exceeded. Regular checkpoints and demos allow for timely feedback and course corrections.
With a team of diverse skill sets, from software engineers, UX/UI designers, ML engineers and project managers. This cross-functional composition enables seamless collaboration, effective knowledge sharing, and efficient problem-solving.
Regular retrospectives allow us to reflect on our processes, identify areas for improvement, and implement necessary changes.
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